Tell me what you think about brand nut bar?
Have you bought it recently?
Have you seen any advertising? Can you describe what it looked like?
Main Questions
What kind of person would buy it?
Why are they buying it?
Who do you imagine eating it?
What’s situation would they have the nut bar in?
Follow Up
What’s the best thing about this bar?
Emotive
If brand was an animal, what would it be?
How would you describe the feeling associated with brand?
Have you bought it recently?
Have you seen any advertising? Can you describe what it looked like?
Main Questions
What kind of person would buy it?
Why are they buying it?
Who do you imagine eating it?
What’s situation would they have the nut bar in?
Follow Up
What’s the best thing about this bar?
Emotive
If brand was an animal, what would it be?
How would you describe the feeling associated with brand?
No comments:
Post a Comment